"the effectiveness of the current media codes of practice in Australia... (w)ays of substantially strengthening the independence and effectiveness of the Australian Press Council....with particular reference to the handling of complaints; (and a)ny related issues pertaining to the ability of the media to operate according to regulations and codes of practice, and in the public interest"will take in media standards, practice and enforcement relating to privacy obligations..
The Australian Law Reform Commission in 2008 had this to say on the media and privacy:
"..media organisations are subject to a range of voluntary industry standards (for example, those developed by the Australian Press Council (APC) for the print media) and regulations made under law (such as those promulgated by ACMA in respect of the broadcast media). Such sanctions for breach as exist provide few, if any, real remedies for individuals whose privacy rights have been seriously affected. With the exception of the broadcast media, nor, arguably, do they provide significant disincentives for further breaches. [42.24]
In the meantime discussion of the separate issue of a statutory cause of action-not primarily a media matter- awaits the promised government issues paper.